Mohh Showroom
A Playful Stage for Design – Modular, Expressive, Edgy
This showroom is more than a display space; it’s a stage set for evolving ideas, a place where design is fluid, interactive, and ever-changing.
Welcome to the debut showroom of a daring young furniture brand—a dynamic 4,000-square-foot space where creativity meets adaptability. Inspired by the energy of contemporary art galleries and the grit of industrial warehouses, the design redefines the showroom typology with a concept that is as bold as the brand it represents.
The entire space is carved into 12 modular bays, each one acting as a curated micro-world to showcase distinct furniture collections. Rather than rigid walls, gradient drapery flows from bay to bay, allowing for seamless transformation and reinvention of the layout. These curtains, both dramatic and functional, bring warmth and theatricality to the space while maintaining its flexible DNA.
A central corridor lined with Persian-inspired arches cuts through the narrow plan like a spine, giving the space a sculptural rhythm and visual depth. The showroom unfolds like a narrative, guiding visitors from one curated environment to the next. The journey culminates in a striking, fully circular meeting room—a spatial punctuation that adds surprise and intimacy to the experience.
Welcome to the debut showroom of a daring young furniture brand—a dynamic 4,000-square-foot space where creativity meets adaptability. Inspired by the energy of contemporary art galleries and the grit of industrial warehouses, the design redefines the showroom typology with a concept that is as bold as the brand it represents.
The entire space is carved into 12 modular bays, each one acting as a curated micro-world to showcase distinct furniture collections. Rather than rigid walls, gradient drapery flows from bay to bay, allowing for seamless transformation and reinvention of the layout. These curtains, both dramatic and functional, bring warmth and theatricality to the space while maintaining its flexible DNA.
A central corridor lined with Persian-inspired arches cuts through the narrow plan like a spine, giving the space a sculptural rhythm and visual depth. The showroom unfolds like a narrative, guiding visitors from one curated environment to the next. The journey culminates in a striking, fully circular meeting room—a spatial punctuation that adds surprise and intimacy to the experience.
